Outsourced marketing management agency

We help you grow your business by building your brand – so that you're telling the same story everywhere that counts.

We work with you to create your marketing strategy and then coordinate the execution – everything from website builds to online marketing services. We're just like the marketing department of a big business, except that we're actually an outsourced marketing consultancy.

What we do differently is this: we take a relentlessly value proposition-driven approach to create the three elements of a powerful brand – the promise, the experience and the memory. The result will be tangible improvement to the bottom line.


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Raving fans

FuturePeople Recruitment.

"Thank you for facilitating the development of a marketing strategy for FuturePeople which we are confident will help us achieve the next phase of growth for the business. Your sessions not only identified fundamental gaps in our marketing strategy, but also provided valuable business intelligence. Finally, the whole process has highlighted gaps...the articulation of our process, brand promise and USP, that has emerged from this process will go a long way to bridging this gap. We're delighted with our new visual identity, including the strap line which sums up our experience with you - you just get it!  Your energy, dedication and focus is refreshing."

Linda Simonsen, Founder and CEO, FuturePeople Recruitment


Exchange Property.

"It's good to take time out of your business and work on it. Amanda has a knack of drawing information out of you that you were unaware you even possessed. Analysing who are our most valuable clients and aiming our marketing strategies at speaking to them is now a constant guiding principle."

Ian Comyns, Director, Exchange Property Management and Sales

Indigo Homes.

"I learnt a tremendous amount from our workshops with Amanda. She really asked us some tough questions - questions we needed to answer."

Chris La Franchi, Director, Indigo Homes



 


Tex Whitney Productions.

"Our workshop revealed so many aspects of our business that we weren't aware of - or even thought we needed to know. The takeaway was a new definition of who we are and where we want to be with lots of practical tips that we have applied to our day to day business functions. We now have a renewed enthusiasm about our goals with a clear focus on who our customers really are. We would recommend this exercise to any small business that is feeling overwhelmed about how to address their marketing."

Victoria Sangster and Tex Whitney
Production Manager and Managing Director, Tex Whitney Productions






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NEWS


Talking Brand - Brent St

Thursday, December 15, 2011


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Talking Brand - Future People

Thursday, December 15, 2011


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Marketing case study: marketing a property management business

Thursday, September 08, 2011

Have you ever noticed how every real estate agency looks the same? Now one industry where it’s tough to differentiate is the real estate industry.   Read more...

Marketing case study: differentiating a builder

Thursday, September 08, 2011

Have you ever noticed that most new home builders look the same? When Queensland based Indigo Homes approached us because they wanted to significantly grow their market, one of the biggest challenges they faced was how to differentiate themselves.   Read more...

Marketing case study: digital magazine for innovation award

Thursday, September 08, 2011

When a prospective client calls on a Wednesday night at 6pm asking you to create and submit three award entries by the Friday of that week in an awards program that's at the top of their industry, what are you going to say - no? Of course not. Especially when one of the things we promise is a rapid and creative response.   Read more...

Brand marketing: find the story amongst the jargon

Thursday, September 08, 2011

Have you ever noticed that the way many companies market technical products is really quite boring? The challenge is finding the story in amongst the technical jargon!   Read more...


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LATEST CASE STUDIES

What we're doing and who we're doing it with.